How the Mighty Fall: And Why Some Companies Never Give In (Good to Great Book 4) (English Edition)
Great companies can stumble, badly, and recover.
every institution, no matter how great, is vulnerable to decline. there is no law of nature that the most powerful will inevitably remain at the top. anyone can fall and most eventually do. but, as collins' research emphasizes, some companies do indeed recover—in some cases, coming back even stronger—even after having crashed into the depths of stage 4.
decline, it turns out, is largely self-inflicted, and the path to recovery lies largely within our own hands. we are not imprisoned by our circumstances, our history, or even our staggering defeats along the way. as long as we never get entirely knocked out of the game, hope always remains. the mighty can fall, but they can often rise again.
Marca:
